I CraftBrands.
My journey into the world of fashion and luxury began with an insatiable curiosity for craftsmanship, heritage, and brand storytelling. Over the years, my passion found its zenith through the privilege of working closely with some of Italy’s most renowned luxury fashion houses — where I immersed myself in the artistry, precision, and discipline that define true sartorial excellence.
Determined to complement hands-on experience with academic depth, I pursued a Master’s degree in Luxury Retail Management at Polimoda in Florence, Italy, and earned a Bachelor’s degree in Business Management from Australia. This unique combination of strategic insight and luxury expertise shapes my consultancy approach today.